Apple talked about the iPhone 4 reception problem at the special press conference held earlier today.

According to Steve Jobs, it is affecting a very small percentage of users and believes that the issue has been overblown by the media.

But he announced that Apple will take few steps to address the situation to ensure that its customers are happy.

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As you may have already heard by now, Apple is holding a special press conference on Friday morning to discuss the new iPhone's widely publicized antenna signal reception issue.

While there is no word about the potential solution that Apple may have come up with, industry observers have been speculating on the various alternatives including the possibility for Apple to offer free bumpers to the affected customers.

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Amid the swirling controversy surrounding iPhone 4’s now infamous antenna engineering, Consumer Reports, which recently found the reception problems from Apple’s latest smartphone to be a flaw disallowing it to recommend purchase, has stated that the Bumper case offered by Apple would solve those issues.

The Loop is reporting that Apple has invited select folks from the media for a special press conference on Friday.

Apple has apparently mentioned that the press conference is regarding iPhone 4.

Its quite obvious that it has called the press conference to talk about the widely publicized iPhone 4 reception problem, which has been picked up even by mainstream media.

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